STOCKHOLM, Oct 5 (Reuters) – Sweden goalkeeper Hedvig Lindahl is hoping to do greater than save pictures along with her new charity drive – the 38-year-old is hoping that prize attracts that includes her package and private video messages will help save lives in Afghanistan.
The shot-stopper, who performs her membership soccer for Atletico Madrid in Spain, determined to launch the marketing campaign following the current Taliban takeover and the following strife that has made life tough for a lot of Afghans.
“We can’t look away from what is happening now that all the foreigners have left Afghanistan. It’s very much an ongoing situation and it’s important not to forget the people there. These are questions of life and death,” Lindahl instructed Reuters in a phone interview.
“I follow a lot of journalists, primarily on Twitter, and I am touched by the stories – I can put myself in the position of being a family with small children and how it might be not to be able to feed your kids.”
The outspoken Swede, who has two youngsters collectively along with her spouse Sabine, sees it as an obligation to make use of her public profile to attempt to make a distinction, even if she would possibly are available in for criticism.
“Those of us who have privilege need to use their platform – I could just as easily be talking about Yemen or Syria or anything else, but right now I chose Afghanistan because it’s so recent, and the Taliban takeover has changed life for so many, especially girls,” the previous Chelsea participant defined.
“Maybe I’m not building up my brand in the right way, but at some point you have to be a human being too and react to things, so I do it. I’m just me, the same person that grew up in a small town in Sweden and that just happens to play football.”
Donations of 500 Swedish crowns ($57.27) or extra on her website are rewarded with a private video message from the 178-cap keeper and two-time Olympic silver medallist.
There are additionally gloves and signed Sweden and Atletico Madrid shirts up for grabs in prize attracts that value from 1000 Swedish crowns and upwards to enter.
The cash raised by Lindahl will go to Afghan Aid, a UK-based non-profit organisation that gives emergency help to these affected by the battle in Afghanistan.
“It’s a little drop in the ocean really that I maybe can help with, so that we don’t turn our eyes away from what is happening,” she stated.
($1 = 8.7310 Swedish crowns)
Editing by Christian Radnedge