The iconic “Dirty Harry” star — and the corporate that controls rights to his legendary likeness — received $6.1 million in a lawsuit Friday in opposition to a Lithuanian firm that allegedly pimped the Oscar-winning actor-director’s visage to indicate he endorsed CBD merchandise.
Justice R. Gary Klausner of the US District Court for the Central District of California awarded Eastwood and his representatives on the firm Garrapata tens of millions in damages for the unauthorized use of “The Good, The Bad and The Ugly” star’s identify and likeness after Mediatonas UAB didn’t reply to a summons from March.
The firm additionally needed to choose up 91-year-old Eastwood’s $95,000 in authorized tab, the New York Times reported — and can also be blocked from ever utilizing him to hype their cannabidiol (a nonintoxicating compound within the hashish sativa plant) merchandise sooner or later.
“In pursuing this case, and obtaining this judgment, Mr. Eastwood has again demonstrated a willingness to confront wrongdoing and hold accountable those who try to illegally profit off his name, likeness, and goodwill,” stated Jordan Susman, the “Unforgiven” star’s lawyer, in a press release.
Eastwood — who’s newest movie, “Cry Macho,” hit theaters in September — first filed a number of lawsuits in July 2020 after rumors unfold that he was ditching Hollywood to hawk CBD merchandise. In February, Eastwood’s authorized crew amended the criticism to slim in on Mediatonas UAB — the corporate that owns the web sites the place the pretend information appeared.
The websites shared an internet “interview” that featured the “Million Dollar Baby” director claiming his new function promoting CBD provided him “something bigger than movies.”
“This was a really, really difficult decision for me,” Eastwood is quoted as saying of his determination to go away Hollywood to be a CBD salesman.
The article was accompanied by a photograph of Eastwood from an look on NBC’s “Today” present, together with the present’s brand — and fake testimonials concerning the effectiveness of Eastwood’s non-existent CBD line from Hollywood buddies Terry Bradshaw, Sam Elliott, Michael J. Fox and Garth Brooks.
“Mr. Eastwood has no connection of any kind whatsoever to any CBD products and never gave such an interview,” the unique courtroom papers stated.
Meanwhile, regardless of his eventual $6.1 million ruling for Eastwood, decide Klausner didn’t grant the lawsuit’s full request for defamation on Friday as a result of it didn’t seem “libelous on its face,” he wrote in his determination: “It requires additional context to understand what CBD products are and why a person like Clint Eastwood would not endorse a marijuana-based product.”